Property Colors

The Property Colors section in the Zozonest Property Plugin settings allows you to define the core brand identity of your real estate website through its visual elements.

Key Options

• Zozonest Property Primary Color: This is the visual anchor for your site. It typically colors the most significant brand elements, such as navigation menus, main call-to-action buttons, and property logos. In the plugin’s default theme, this is often used for accents that need to grab attention, like price tags or primary icons.

• Zozonest Property Secondary Color: This color is used to enhance and balance the primary choice, adding depth without overpowering the main design. It is commonly applied to secondary buttons, hover states, or subtle background highlights behind property detail sections.

Usage Tips

• Brand Alignment: Choose colors that align with your agency’s brand values; for example, blue often evokes trust and stability, while orange can signal energy and warmth.

• Visual Hierarchy: Use these settings to create a clear visual hierarchy, ensuring that primary actions (like “Contact Agent”) stand out more than secondary information.

• Accessibility: When selecting these colors, ensure there is sufficient contrast against your background and text to maintain readability across all devices.